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Sleek look and complex fragrances for men's grooming line.
January 5, 2015
By: Christine Esposito
Editor-in-Chief
Axe has rolled out White Label, billed by the Unilever power brand as a “refined product line developed with complex fragrances, leading innovation and sleek new packaging for today’s multi-faceted, sophisticated guy.” AxeWhite Label products are available in four fresh variants – Night, Forest, Island and Air. Consisting of its new Dry Spray antiperspirant, as well as an antiperspirant solid, body wash, 2-in-1 shampoo + conditioner, style refresher and cooling style cream, the White Label lin...
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